Greek mythology tells the tale of Icarus, who - against the advice of his father - flew too close to the sun, melting his wax wings. It is an ancient warning of overconfidence and ignorance, yet we see the same story playing out today: 1 in 5 people will develop skin cancer before their 70th birthday (Skin Cancer Foundation). We want to solve this, and we're starting by addressing one of the most at-risk groups: golfers.
However, simply wearing sunscreen is a very effective way to protect yourself from skin cancer. If the solution is so obvious, why don't we do it?
Icarus Sun Protection was started with this question in mind, and we believe the answer is that current options for golfers suck.
Is that hand sanitizer? A sharps disposal? A box of chemicals? No - it's sunscreen. Well, technically the last one is correct, since golf clubs currently provide members with chemical-based sunscreens full of toxic ingredients (and they're made in America, if that matters to you).
The sad reality is that most golf clubs provide their members with something similar; free sunscreen is just a box they have to check, when in reality, sunscreen is the best method (or biggest obstacle) to preventing skin cancer. Every club manager we've spoken to cares about their member's health, and every golfer we've spoken to wants healthy sunscreen that won't compromise their grip. So we created something to solve this:
Icarus Sun Protection provides beautiful, high-quality dispensers to golf clubs that make it obvious it's sunscreen while encouraging more frequent use - not to mention, it adds (not takes away) from the classy aesthetic of the club house. Our formula is a Canadian-made mineral sunscreen, crafted with natural and organic ingredients - good for your skin, and the environment. It won't sting your eyes, and it's not nearly as greasy as chemical sunscreens so you don't have to worry about ruining your grip.
